Making a message with a mark —that’s how I view logo design. My aim is to create memorable and enduring iconography for my clients.
Just say no to coding, say yes to WordPress. It’s an approach that has allowed me to maximize the WordPress platform for the clients I serve. (Ask me about the time I created 13 WordPress micro sites in 3 months!)
Media changes, people not so much. What was in yesterday, is on its way out tomorrow. While media changes, people remain essentially the same. I make it my business to stay current and relevant in the rapidly changing social media landscape.
There’s an art to it. Given all the attention to the analytical side of marketing, it’s easy to forget the importance of artfully crafting a selling message. From trade show booths, print ads, outdoor, to digital banner ads, I love to connect products and services with audiences.
True blue — connecting design with production. What is designed does not always translate to what gets printed. As a designer with a production manager’s brain, I work tirelessly at making sure that what is designed is what gets printed. I call that, true blue design.